Get eBook
Expand Beyond the Referral
Use PSAI Audience Manager to identify the homes around every completed project that represent the strongest next opportunities.
Get Demo
Background Photo

Turn One Completed Project Into a Targeted Neighborhood Audience

PSAI Audience Manager expands every completed project beyond the homeowner's personal network by identifying relevant nearby homes that represent stronger marketing opportunities.

Audience 2 — Powered by PSAI

Start With the Project. Expand Into the Neighborhood.

Your customer's personal network creates one referral audience. Audience Manager creates the second.

Instead of stopping with the people a homeowner already knows, PSAI uses the completed project as the center point for identifying relevant homes around the work you just finished.

PSAI Audience Manager neighborhood targeting
From Project to Audience

Find the Opportunity Around the Work You Already Completed

Audience Manager turns a completed project into a more focused neighborhood audience in four simple steps.

Step 1
Start With a Real Project

Use the completed job as the geographic center point for the next opportunity.

Step 2
Map the Neighborhood

Build a nearby audience around the exact area where your work is already visible.

Step 3
Prioritize Better Homes

Layer property intelligence, roof data, weather history, and other PSAI signals into the audience.

Step 4
Activate the Opportunity

Use the real project and homeowner story to market directly to the surrounding audience.

PSAI Audience Manager software and neighborhood intelligence
The PSAI Difference

Not Just Nearby Homes. More Relevant Homes.

Proximity is only the starting point. PSAI adds additional intelligence to help contractors focus on the homes that may represent stronger opportunities.

Roof & Property Intelligence

Add property-level context to the homes surrounding the project.

Neighborhood Targeting

Build focused audiences around the exact neighborhoods where your team is working.

Weather & Opportunity Signals

Use additional PSAI intelligence to help prioritize outreach.

The Ambassador Growth Model

One Customer. Two Referral Audiences.

The Ambassador Program combines the people your customer already knows with the neighborhood opportunity PSAI identifies around the completed project.

Audience 1
Customer Referral Network

Activate direct referrals, social sharing, word of mouth, and the homeowner's existing network.

Explore the Program Guide →
Audience 2 — Powered by PSAI
Neighborhood Audience

Expand beyond direct referrals by identifying relevant homes surrounding the work you just completed.

See How the Audience Gets Activated →
Explore the Ambassador Program

One Program. Every Part Connected.

Program Guide
How It Works

See the complete workflow from customer advocacy through neighborhood marketing.

Explore the Program Guide →
PSAI Differentiator
Audience Manager

See how PSAI expands each completed project into a second referral audience.

You Are Here
Campaigns
Project Marketing

Turn real project proof, testimonials, and neighborhood relevance into campaigns.

Explore Project Marketing →