If you’re a roofing company, you should be aware anytime extreme winds come through your service area. Homeowners are often in need of repair services after an intense storm with high winds. With PSAI Weather, contractors can now use wind activity to advertise their services to homeowners in need of a repair.
PSAI makes it easy to reach homeowners affected by high winds. When you identify a storm that presents an opportunity for your business, you can draw a polygon to outline the exact area you would like to target. PSAI will calculate how many homes in that area were affected by the extreme weather that you specify and generate a custom audience of those homeowners, so you can advertise to them on Facebook. Create an ad directly within PSAI Weather, set your budget, and launch your campaign in minutes. Not only will you generate leads directly from Facebook, but you’ll build brand awareness in the area to help your marketing and in-person door knocking initiatives.
Including wind in the PSAI Weather engine not only opens your opportunity for more business during the hail season, but it extends your storm revenue to year-round. There are plenty of storms across the US that don’t involve hail, yet experience damaging winds that require contractors’ attention.
Give your team the advantage they need by knowing exactly when wind strikes and how many homeowners are affected.
WHY CHOOSE PSAI
"The biggest benefit of PSAI, for us, is it maximizes our lead budget. From being able to determine which sources are giving us the best quality leads to then tracking sales trends with those leads, we are able to pair them up with the best opportunities, effectively increasing our closing percentage."
Vice President of DreamHome Remodeling, Inc.
"The results that I have received from sweepstakes campaigns has always been below an 8% marketing costs and more commonly under 4%. It keeps my call center busy at all times and it keeps lead flow into my CRM, giving us a full sales funnel when we need it. Anyone in the home services that experiences slow times can really benefit from a sweepstakes campaign."
Owner of Your Home Improvement Company
"What we are focused on is increasing our closing percentage. Predictive Sales can provide us more information so we are more prepared when going into an appointment and targeting customers that are more likely to convert into a customer. The profiles give us a better understanding of where they are at in the buying cycle and help us determine what different product lines can be presented to them to fulfill their needs."
Owner of Cochran Exteriors
"Visual Quoter is a really key tool for us. We can see this being the future of our industry in terms of how the future homeowner may want to be interacted with. So we made a decision to get on board with Visual Quoter and start advertising and setting up virtual appointments."
Marketing Director of Burnett Home Improvement
"The past projects portal is something that we utilize daily. It really helps us tremendously because we can showcase those past projects socially and share with clients in a nice format. It helps our clients understand that we are a legitimate business and proud of our work."
Co-Owner of NMC Exteriors
"I was very pleased how quickly we got results from PSAI Weather. It gives the versatility to focus on the exact areas where you want to work to zoom in on the biggest opportunity first. For us it has been very effective."
Co-Owner of XL Contracting
"We’re getting great results utilizing some of Spectrum’s A.I. tools, specifically the Chatbot. They have a great A.I. Exit Intent program that captures customers before they leave the website. They also have a financing tool that allows customers to get pre-qualified and look at financing options before they leave. "
Owner of Pacific Exterior
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