Successful home services companies use social media to engage with their customer base and grow their audience. As social media continues to dominate the advertising space, creating campaigns should be a key part of your marketing. What makes a social media campaign successful? Let’s discuss how you...
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What does it take to run successful ad campaigns? You can have the most interesting visuals, the smartest copy, and the most enticing CTAs, but if you’re not reaching the right audience, it doesn’t really matter what you’re saying. At the foundation of every successful campaign is an audience who is...
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Facebook is a major player in the home improvement industry. It's a great way to connect with your customer base and reach new audiences. How can you make Facebook more effective for your business in 2022? Let’s talk about three areas you should focus on this year. Maximize Your Opportunities...
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Growing your Facebook audience is a critical component of a successful lead generation strategy. Facebook offers so many ways to share your business and its core values. You can use Facebook to post industry resources, share important updates, and market to new customers. Almost every business...
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PSAI-Spectrum is a proud Google Premier Partner. As companies increasingly rely on paid advertising to generate leads, it’s important to work with a company who not only knows how to optimize your ads for higher conversion, but is highly rated among the platforms with which they work. That’s why Goo...
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A successful lead generation strategy has three major components: your messaging, your audience, and your marketing channels. With Predictive Sales AI, you can expand your lead generation to multiple channels to get your brand in front of homeowners and pull from different pools of qualified leads....
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