Today’s world is all about instant connection. Connection and engagement are the cornerstones of our increasingly digital society. As a business in the home improvement space, you’ve nailed down in-person interactions, as you’ve made it your job to step into people’s homes and improve their lives.
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Consumer tastes are changing. A phone call used to be the way to a customer’s heart and now people can’t hit “send to voicemail” any faster. As preferences evolve, so must our technology. What’s the fastest growing communication method customers prefer from businesses today? Texting.
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The customer journey never ends when you have a comprehensive marketing strategy. Repeat business from loyal customers and referrals for new jobs is a critical component of a scaling business.
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